Forum rules and no-advertising policy

As a participant on this forum, it is your responsibility to know and follow our rules. Please read this message in its entirety.

Board Rules

1. You're responsible for what you say.
As outlined in Section 230 of the Communications Decency Act, The Chronicle of the Horse and its affiliates, as well Jelsoft Enterprises Ltd., the developers of vBulletin, are not legally responsible for statements made in the Forums.

This is a public forum viewed by a wide spectrum of people, so please be mindful of what you say and who might be reading it--details of personal disputes may be better handled privately. While posters are legally responsible for their statements, the moderators may in their discretion remove or edit posts, though are not legally obligated to do so, regardless of content.

Users have the ability to modify or delete their own messages after posting. Moderators generally will not delete posts, threads or accounts unless they have been alerted and have determined that a post, thread or user has violated the Forums' policies. Moderators do not regularly independently monitor the Forums for such violations.

Profanity, outright vulgarity, blatant personal insults or otherwise inappropriate statements will not be tolerated and will be dealt with at the discretion of the moderators.

Users may provide their positive or negative experiences with or opinions of companies, products, individuals, etc.; however, accounts involving allegations of criminal behavior against named individuals or companies MUST be first-hand accounts and may NOT be made anonymously.

If a situation has been reported upon by a reputable news source or addressed by law enforcement or the legal system it is open for discussion, but if an individual wants to make their own claims of criminal behavior against a named party in the course of that discussion, they too must identify themselves by first and last name and the account must be first-person.

Criminal allegations that do not satisfy these requirements, when brought to our attention, may be removed pending satisfaction of these criteria, and we reserve the right to err on the side of caution when making these determinations.

Credible threats of suicide will be reported to the police along with identifying user information at our disposal, in addition to referring the user to suicide helpline resources such as 1-800-SUICIDE or 1-800-273-TALK.

2. Conversations in horse-related forums should be horse-related.
The forums are a wonderful source of information and support for members of the horse community. While it's understandably tempting to share information or search for input on other topics upon which members might have a similar level of knowledge, members must maintain the focus on horses.

3. Keep conversations productive, on topic and civil.
Discussion and disagreement are inevitable and encouraged; personal insults, diatribes and sniping comments are unproductive and unacceptable. Whether a subject is light-hearted or serious, keep posts focused on the current topic and of general interest to other participants of that thread. Utilize the private message feature or personal email where appropriate to address side topics or personal issues not related to the topic at large.

4. No advertising in the discussion forums.
Posts in the discussion forums directly or indirectly advertising horses, jobs, items or services for sale or wanted will be removed at the discretion of the moderators. Use of the private messaging feature or email addresses obtained through users' profiles for unsolicited advertising is not permitted.

Company representatives may participate in discussions and answer questions about their products or services, or suggest their products on recent threads if they fulfill the criteria of a query. False "testimonials" provided by company affiliates posing as general consumers are not appropriate, and self-promotion of sales, ad campaigns, etc. through the discussion forums is not allowed.

Paid advertising is available on our classifieds site and through the purchase of banner ads. The tightly monitored Giveaways forum permits free listings of genuinely free horses and items available or wanted (on a limited basis). Items offered for trade are not allowed.

Advertising Policy Specifics
When in doubt of whether something you want to post constitutes advertising, please contact a moderator privately in advance for further clarification. Refer to the following points for general guidelines:

Horses -- Only general discussion about the buying, leasing, selling and pricing of horses is permitted. If the post contains, or links to, the type of specific information typically found in a sales or wanted ad, and it's related to a horse for sale, regardless of who's selling it, it doesn't belong in the discussion forums.

Stallions -- Board members may ask for suggestions on breeding stallion recommendations. Stallion owners may reply to such queries by suggesting their own stallions, only if their horse fits the specific criteria of the original poster. Excessive promotion of a stallion by its owner or related parties is not permitted and will be addressed at the discretion of the moderators.

Services -- Members may use the forums to ask for general recommendations of trainers, barns, shippers, farriers, etc., and other members may answer those requests by suggesting themselves or their company, if their services fulfill the specific criteria of the original post. Members may not solicit other members for business if it is not in response to a direct, genuine query.

Products -- While members may ask for general opinions and suggestions on equipment, trailers, trucks, etc., they may not list the specific attributes for which they are in the market, as such posts serve as wanted ads.

Event Announcements -- Members may post one notification of an upcoming event that may be of interest to fellow members, if the original poster does not benefit financially from the event. Such threads may not be "bumped" excessively. Premium members may post their own notices in the Event Announcements forum.

Charities/Rescues -- Announcements for charitable or fundraising events can only be made for 501(c)(3) tax-exempt organizations. Special exceptions may be made, at the moderators' discretion and direction, for board-related events or fundraising activities in extraordinary circumstances.

Occasional posts regarding horses available for adoption through IRS-registered horse rescue or placement programs are permitted in the appropriate forums, but these threads may be limited at the discretion of the moderators. Individuals may not advertise or make announcements for horses in need of rescue, placement or adoption unless the horse is available through a recognized rescue or placement agency or government-run entity or the thread fits the criteria for and is located in the Giveaways forum.

5. Do not post copyrighted photographs unless you have purchased that photo and have permission to do so.

6. Respect other members.
As members are often passionate about their beliefs and intentions can easily be misinterpreted in this type of environment, try to explore or resolve the inevitable disagreements that arise in the course of threads calmly and rationally.

If you see a post that you feel violates the rules of the board, please click the �alert� button (exclamation point inside of a triangle) in the bottom left corner of the post, which will alert ONLY the moderators to the post in question. They will then take whatever action, or no action, as deemed appropriate for the situation at their discretion. Do not air grievances regarding other posters or the moderators in the discussion forums.

Please be advised that adding another user to your �Ignore� list via your User Control Panel can be a useful tactic, which blocks posts and private messages by members whose commentary you'd rather avoid reading.

7. We have the right to reproduce statements made in the forums.
The Chronicle of the Horse may copy, quote, link to or otherwise reproduce posts, or portions of posts, in print or online for advertising or editorial purposes, if attributed to their original authors, and by posting in this forum, you hereby grant to The Chronicle of the Horse a perpetual, non-exclusive license under copyright and other rights, to do so.

8. We reserve the right to enforce and amend the rules.
The moderators may delete, edit, move or close any post or thread at any time, or refrain from doing any of the foregoing, in their discretion, and may suspend or revoke a user's membership privileges at any time to maintain adherence to the rules and the general spirit of the forum. These rules may be amended at any time to address the current needs of the board.

Please see our full Terms of Service and Privacy Policy for more information.

Thanks for being a part of the COTH forums!

(Revised 5/9/18)
See more
See less

How to market myself

  • Filter
  • Time
  • Show
Clear All
new posts

    How to market myself

    Over the past year I had the wonderful opportunity to work at a horse barn and work with six horses, meet amazing people, and gain so much experience. I have moved back home (I was in MN but now I am back in ME). This fall when i go back to school my dream job would be to work at another barn, riding isn't a must. I contacted a few barns in the area that I will be going to school and they turned me down because their barn worked in a co-op system, which is that the owners of the horses do their own chores so outside people do not need to be hired. Unfortunately most of the barns in the area work the same way.

    A coworker and I were discussing this and she said that I could market myself and talk to horse owners and offer to clean stalls and/or grain their horses for $10 a horse per day. Is this a practical idea? And if so how do I market myself and find people that may be interested in this service?
    Blog of an ordinary and every day horse lover!

    Do you mean on a part time "can't get to the barn" basis?

    Otherwise, $10 day turns into $300/month per horse, which is high for labor. Grooms at large show barns don't even make that.

    Also, since co-ops often involve boarders swapping out chores for one another (they'll each take a day or part of a day), it may be a hard sell. Boarder A might want to get out of Tuesday morning's feedings, but Boarders B, C, D & E might not be cool with you tending to their horses and may be unwilling to pay anyone to perform the trade off work that Boarder A is to provide for free as part of their arrangement.

    You could try marketing yourself as a farm sitter - I have a pet sitting business and will farm sit, but I also have an LLC to protect my assets, carry insurance to cover the animals in my care, and have experience as the head groom of a 40+ horse barn.

    It never hurts to try, though. Good luck.


      Where is your school? I was in your position during college and found a local dude ranch to work at. Are there any commerical trail riding barns, lesson barns, etc. in your area?


        Put an ad in the local horse mags under classified -- help available. Put flyers up in local feed/tack stores. Email flyers to barns. Go visit barns. Advertise on FB.

        Not every barn is a coop barn. You just need to look harder and market yourself more.
        Where Norwegian Fjords Rule


          You could also check with the farriers of the area, see if they need help holding. Even if you do this for near-free, it will put you in contact with folks you'd otherwise never find.

          Once you get started, there will be plenty of work. I did farm-care on a as-needed basis, first to just help a friend; then before you knew it ... I was full-time! one lady even split her morning paper route...
          you'd be surprised how this type of entrepreneurship can change your life, so buckle your seat-belt!

          Dependability, flexibility and a professional manner are imperative. (yes, as mentioned, LLC/ins. etc).
          IN GOD WE TRUST
          OTTB's ready to show/event/jumpers. Track ponies for perfect trail partners.


            Just out of curiousity, who is responsible for liability insurance in this type of situation?

            Years ago when I was looking for barn help during a convalescent period, I was informed by both my accountant & my insurance carrier NOT to even consider hiring outside help (as in teenagers, college kids, etc., etc.) who didn't have their own liability insurance. Was told that any injury - via horse, stepping on a rake, stung by a bee - whatever - would fall on my shoulders & could end up ugly since I wasn't carrying Workmens' Comp.


              Depends on how you are set-up. If the barn is at your home and is not a commercial enterprise, your homeowners would have coverage for independent contractors who may be injured or have their property damaged while at your barn.

              If it is a commercial venture, then your commercial general liability policy would cover it.

              I would be very careful about what duties were assigned so that the person really is an independent contractor and not just a way to avoid taxes and W/C for an employee. Worker comp insurance is not that expensive BTW. Believe me, in the event of a claim, one of the first things the insurance carrier is going to examine is whether the injured party was an employee or an IC. Just saying so isn't enough. You need to comply with the IRS definition.
              Where Norwegian Fjords Rule


                Original Poster

                Zakk: Great point! Maybe that fee is a little expensive. A farm sitting job would be great!

                Overo: I am going to school in Orono, I have done numerous searches for barns in the area but have only found a couple unfortunately, but I'm sure that doesn't mean there isn't any more in the area!

                Ironwood: Exactly! I have never had to market myself before so that is my game plan.

                Brightsky: Wow sounds like it was a blast for you! I am really hoping that the school will set up my classes in a way that I'm out before noon time, so I can have that flexibility aspect.
                Blog of an ordinary and every day horse lover!


                  I went to school up at Orono and I know of a couple barns in that area that are regularly looking for workers. You do need to travel a bit south to get to the bigger/more active barns (I drove 30 minutes to the barn where I boarded). Feel free to send me a PM if you'd like more info!
                  "Last time I picked your feet, you broke my toe!"