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Naming question -- but not a horse this time! (New Saddle Soap Name instead)

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  • #61
    Been there, done that.

    For labels, don't print them yourself. Order some vinyl stickers. An order of stickers, especially small ones, will be cheap, like $15, and they won't run in water. I think I used stickerguy.com to do mine and they were ~$25 for 250 vinyl black and white stickers. I used to throw in an extra logo sticker with orders because people like freebies.

    One other thing that worked out really well for me is printing some MOO minicards with a referral code on them. I tied my packages with a ribbon threaded through a few of the cards. So when someone asked where I got something, there was a quick little card attached you could give them.

    My webstore was run through Shopify.com. It was SUPER easy, professional looking, and it was pretty inexpensive. If you just want people to contact you and you invoice them, I would use something like Tackk.com and just make a quick page, and you can invoice people. I have used Dwolla as well as paypal to accept payments but for all paypal's failings, it is probably best to accept it because most people have it.
    Last edited by soloudinhere; Mar. 30, 2013, 11:37 PM.
    Originally posted by PeanutButterPony
    you can shackle your pony to a lawn chair at the show...so long as its in a conservative color.

    Comment


    • #62
      Originally posted by Bensmom View Post

      The container will end up being one of the more expensive components and while I want it to hold up, I don't want it to price people out of the product, as many folks won't reuse it.

      I know this sounds like a crazy question, but if you wanted a sponge, would it matter to you what kind? I've been looking at options and a regular, natural color, round sponge seems to be the best option, but I've always been attracted to the tack soap that has the sea sponge included. Not enough to spend that much more for it, though, and maybe that is the deal breaker -- if the price would put you off, no reason to do it. Hmmmmmm.

      Thanks for even more feedback!
      Sea sponges everywhere appreciate those nice synthetic sponges that really are very nice for tack cleaning - I love Equest these are not cheap though so you could offer the soap with/without initially while you test the market.

      I'd vote for an actual tin but they will likely be more $ than plastic - if you go plastic, you might look online for a small company that markets a (partially) recycled product.
      Many cities run recycling programs that do not actually recycle many of the collected materials, especially the cheaper plastics (think of all that bottled water - the collected plastic used to ship to China but now fuel costs are too high so the stuff is compacted, sits in the local recycling storage venue for a time & then is dumped when the facility if full).

      Comment

      • Original Poster

        #63
        I have actually tested tin containers and was not happy. Perhaps it was the quality that I was working with, but soap stays too close to water when used for saddle cleaning and rust issues came up and made the tins difficult to work with.

        I will take a look at the sponges -- thanks for the link!!
        *Proud member of the Hoof Fetish Clique*
        **********************************
        I have Higher Standards ...do you? Find us on FB!
        Higher Standards Custom Leather Care -- Handcrafted Saddle Soap

        Comment


        • #64
          Originally posted by Bensmom View Post
          I have actually tested tin containers and was not happy. Perhaps it was the quality that I was working with, but soap stays too close to water when used for saddle cleaning and rust issues came up and made the tins difficult to work with.

          I will take a look at the sponges -- thanks for the link!!
          Again, been there:

          try something like this: http://www.sks-bottle.com/340c/fin72g.html
          an 8oz jar is roughly $1. They also have smaller jars if you wanted to do samples.

          if you want larger jars I know of a couple places to get those as well.
          Originally posted by PeanutButterPony
          you can shackle your pony to a lawn chair at the show...so long as its in a conservative color.

          Comment


          • #65
            I definitely like incorporating Higher Standards. Keep it short, sweet, and simple, though, just as SarahKing suggested above.

            I would NOT change the name for each scent, as this might lead to confusion about the brand.

            Also, you should check out Zephyr's Garden products and website. This gal started out making fly spray (???) in her kitchen and now has a successful small business. I even noticed that my local tack store started carrying her stuff. It doesn't matter if the market is already glutted if your product is BETTER or meets a slightly different need. I used her business model as inspiration when looking into my own horsey small business

            Also, as a word of caution, be careful about packaging. Crappy packaging tells the customer that the product within is crappy (even if it's not!). I would urge minimalistic, professional, clean packaging to start off with before the 80s style, cheesy graphics packaging that small businesses sometimes roll out.

            Good luck, friend!!!

            Comment


            • #66
              One place I order from has a widget near the bottom of their shopping cart that says "You can spend X amount more and still pay X shipping" - I love that feature as I make sure I'm getting the most bang for my shipping buck. You might want to figure out if shipping 3 jars costs the same as shipping 1 jar and put some sort of shipping cost chart on your store page.

              Regarding sponges - I just like the typical round yellow/tan tack sponges for soap. I have a travel soap plastic case, the kind with the hinges lid that snaps shut and I keep my castile soap bars in that. I like it - re useable, washable, etc. Just a thought - you could sell a container like that and sell the soap as a refillable item... ? might save you packaging/shipping/overhead. I would love the "green" aspect of something like that, personally.
              2016 RRP Makeover Competitor www.EnviousBid.com

              Comment

              • Original Poster

                #67
                COTH really is an invaluable resource! You guys are awesome -- soloudinhere, I have spent HOURS googling jars. Had never come across SKS's website, and yet it has the best variety and the best prices I've seen yet. The CRAZIEST part? I have a box from SKS in my kitchen, as I apparently ordered sample jars from them 8 years ago. I am an *idiot* sometimes . . .

                I love the cobalt blue PET jars - this one http://www.sks-bottle.com/340c/fin133t.html or the clear: http://www.sks-bottle.com/340c/fin118r.html and they have the best prices I've found yet.

                I will head out to check Zephyr's Garden now, and VCT -- my friend that sells jam has found the same thing on shipping her jam. She uses USPS regional rate shipping, and has been able to tell a customer "well, I can ship four jars for the same price as I can ship one" and had the person go ahead and decide to fill up a box.

                This sort of planning is so much fun -- now can I carry it all through?!

                To all of my testers -- there is a MOUNTAIN of soap in my kitchen! Now to find something to ship it to you in . . .
                Last edited by Bensmom; Mar. 30, 2013, 08:41 PM.
                *Proud member of the Hoof Fetish Clique*
                **********************************
                I have Higher Standards ...do you? Find us on FB!
                Higher Standards Custom Leather Care -- Handcrafted Saddle Soap

                Comment


                • #68
                  Yay!! I saved a bridle from my nasty load of tack just for this!! And my frenchie saddle
                  COTH's official mini-donk enabler

                  "I am all for reaching out, but in some situations it needs to be done with a rolled up news paper." Alagirl

                  Comment


                  • #69
                    I am totally up for testing...I'll even pay shipping to get me some!

                    For things this size I found the flat rate boxes from USPS to work really well. I think they have jacked the prices on them.

                    I suggest choosing 2 standard sizes. Maybe 1 jar or 4 jars as your 2. Get boxes or other packaging from Uline that fit those 2 so that you can get a standard shipping cost.

                    I found shipping USPS to be cheapest, and since it integrates with paypal, easiest. They'll even pickup at your house now and tracking is included, which it wasn't when I was getting started.
                    Originally posted by PeanutButterPony
                    you can shackle your pony to a lawn chair at the show...so long as its in a conservative color.

                    Comment

                    • Original Poster

                      #70
                      Soloudinhere -- send me a pm with shipping address!

                      Anyone have any thoughts on the cobalt blue jars? I'm just really drawn to them for some reason . . .
                      *Proud member of the Hoof Fetish Clique*
                      **********************************
                      I have Higher Standards ...do you? Find us on FB!
                      Higher Standards Custom Leather Care -- Handcrafted Saddle Soap

                      Comment


                      • #71
                        I love the cobalt blue PET jars - this one http://www.sks-bottle.com/340c/fin133t.html or the clear: http://www.sks-bottle.com/340c/fin118r.html and they have the best prices I've found yet.

                        I LOVE the cobalt. The Ritz Carlton uses signature blue cobalt goblets in their hotels. From the Ritz website: Blue glass was considered a status symbol in 1920s Boston. Window glass imported from Europe underwent a chemical reaction when hitting the Boston air and turned blue. Blue glass windows meant the homeowners could afford imported glass. The Ritz-Carlton, being quite fashionable, ordered glasses in this color.

                        I think that ties in well to your Higher Standards branding, plus the blue is really pretty and would stand out on the shelves!
                        My daughter's blog about all things eventing, fashion, and pony!

                        Comment


                        • #72
                          I love the blue jars!
                          2016 RRP Makeover Competitor www.EnviousBid.com

                          Comment


                          • #73
                            LOVE the cobalt blue jars! They fit with the image you're going for and are unique (to anything I've seen at least). Nice history lesson from I wear

                            Also - the idea of letting the customer know if shipping is the same for more product = awesome. I'm a bang for my buck type of girl, so add me to the list of people who would then order 4 jars vs. just 1 if the shipping is the same and I know I like and use the product.
                            I have Higher Standards... do you?

                            "For the love of my horse, I know who I am."

                            Comment


                            • #74
                              Originally posted by Bensmom View Post

                              Anyone have any thoughts on the cobalt blue jars? I'm just really drawn to them for some reason . . .
                              Take a look at this page on the properties of the various plastics before getting stuck on a particular colour,shape etc

                              Comment


                              • #75
                                Bensmom...do you have Paypal?
                                COTH's official mini-donk enabler

                                "I am all for reaching out, but in some situations it needs to be done with a rolled up news paper." Alagirl

                                Comment

                                • Original Poster

                                  #76
                                  I do have Paypal, and while I know people have had issues with Paypal, I will say that when I can order online and click the Paypal button, I'm more likely to go ahead and order right then (when I'm browsing) because I don't have to re-enter cc info.

                                  Thanks for the feedback on the blue jars! I've worked with the PET plastic before, and just used the end of some jars I've had sitting around for about 8 years, so I'm happy with the durability of those.

                                  I've got the citrus-ginger, the rosemary-mint, and a lavender-vanilla made. Playing with scents this morning to come up with a fourth one! I have some Frankensense that I keep thinking I should use somewhere!
                                  *Proud member of the Hoof Fetish Clique*
                                  **********************************
                                  I have Higher Standards ...do you? Find us on FB!
                                  Higher Standards Custom Leather Care -- Handcrafted Saddle Soap

                                  Comment


                                  • #77
                                    Pm me your paypal addy! I'll send some moola to offset shipping :-)
                                    COTH's official mini-donk enabler

                                    "I am all for reaching out, but in some situations it needs to be done with a rolled up news paper." Alagirl

                                    Comment

                                    • Original Poster

                                      #78
                                      Pic of a BIG pile of soap waiting to be shipped out to all of you kind folks that have agreed to be testers.

                                      https://www.facebook.com/photo.php?f...type=3&theater

                                      I came up with two new scents today -- one Energizing and one Confidence building. I'm interested to see how the scents blend together after sitting overnight.

                                      So very excited!! Thanks to all of you that offered to test, and if there is anyone else out there that would like to give it a try, send me a note with your address!

                                      Libby
                                      *Proud member of the Hoof Fetish Clique*
                                      **********************************
                                      I have Higher Standards ...do you? Find us on FB!
                                      Higher Standards Custom Leather Care -- Handcrafted Saddle Soap

                                      Comment


                                      • #79
                                        Container suggestion. Do you know Wright's Silver Cream and Copper Cream. OLD company. They now have plastic jars with screw on lids, and a sponge (albeit a cheap one) fits inside every jar. If you could find out where they source their containers . . . .
                                        "I'm a lumberjack, and I'm okay."
                                        Thread killer Extraordinaire

                                        Comment

                                        • Original Poster

                                          #80
                                          I have one of the plastic Wright's Silver Cream containers in my kitchen! (Does that date me?!!) If I could find those in an 8 oz container . . . Hmmm.

                                          I'm going to order a sample pack of the cobalt blue jars and see how they work. I've used SKS plastic containers before and been happy, but I started with the deep ones first time around and wasn't happy. But the wider ones should work.

                                          Ordering today, hopefully!

                                          Libby
                                          *Proud member of the Hoof Fetish Clique*
                                          **********************************
                                          I have Higher Standards ...do you? Find us on FB!
                                          Higher Standards Custom Leather Care -- Handcrafted Saddle Soap

                                          Comment

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