Equestrian Professional's Horse Business Webinar Series Kicks Off on August 15, 2011 with "Smart Sales Skills for Horse Professionals"

Equestrian Professional.com announces their monthly live horse business webinar schedule for the remainder of 2011. These monthly horse business webinars help horse professionals grow healthier, more profitable businesses and support them in achieving their equestrian sports career goals.

In addition, Equestrian Professional makes the main lecture portion of their live monthly horse business webinars available to all horse professionals free of charge. The webinars are very easy to attend. They are hosted via webcast and can be attended by phone or computer.

The August through December schedule includes a wide array of interesting horse business topics and outstanding speakers including equine law expert Julie Fershtman and USEA Hall of Fame Inductee, Denny Emerson. Attendees are welcome to register for the whole series or for individual webinars as the sign up sheets become available. Registration for “Smart Sales Skills for Horse Professionals” is open now.

August 15th - Smart Sales Skills for Horse Professionals
Speaker: Jeff Johnson
Time: 5:00 pm Pacific 7:00 Central 8:00 Eastern
Format: Simulcast - attend via your phone or computer
Duration: 45 minutes
Summary: Jeff Johnson's former "day job" was to train mainstream business sales teams how to "sell better." His extensive experience as a "sales coach" involved training some of the world’s largest sales forces including such companies as IBM and Pfizer. As co-owner of a dressage sales barn, Jeff adapted these techniques for use in the horse world. Whether you are actively selling horses or simply want to grow your customer base, understanding the sales process is essential for your success. During this seminar Jeff will explain the key principles behind making "the sale" and share techniques for improving your own sales skills. This webinar will "translate" top mainstream sales practices into sensible applications for your horse business.

To learn more about Equestrian Professional visit www.EquestrianProfessional.com or http://www.equestrianprofessional.com/public/1042.cfm to register for upcoming events. Questions? Please don’t hesitate to contact us directly via phone (800) 910-3578 or email info@equestrianprofessional.com