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  1. #1
    Join Date
    Sep. 3, 2010
    Posts
    56

    Question Getting Sponsorships

    Hello thread, I'm inquiring for a friend and I'd like to rack your brains. What is the easiest and most effective way to get a sponsorship when you are not Beezie Madden or do not run a full barn with clients? We are talking, either a junior or adult hunter/jumper with a nice horse(s) and not all the funds to take them where they want to go.
    Last edited by Jumper_SoCal; Feb. 7, 2011 at 02:54 PM.



  2. #2
    Join Date
    Mar. 6, 2008
    Location
    Pa
    Posts
    62

    Default

    ...not to be a jerk, but I recommend you do some spell checking before you contact any sponsOrs.

    Other than that, reach out to companies. Have a concise letter of what you are offering them, and a list of potential things they could offer you. (i.e., they provide saddle pads for your use, but the pads have that companies name on them.)



  3. #3
    Join Date
    Sep. 13, 2002
    Location
    Azle, Teh-has
    Posts
    7,740

    Default

    the eventing forum is a great place to go search for this topic.

    we talk about it to death.
    http://kaboomeventing.com/
    http://kaboomeventing.blogspot.com/
    Horses are amazing athletes and make no mistake -- they are the stars of the show!



  4. #4
    Join Date
    Apr. 26, 2006
    Location
    Madison, Wisconsin
    Posts
    4,524

    Default

    You should try a forum search on this topic. It has been discussed many times before.
    Quote Originally Posted by tidy rabbit View Post
    Oh, well, clearly you're not thoroughly indoctrinated to COTH yet, because finger pointing and drawing conclusions are the cornerstones of this great online community.



  5. #5
    Join Date
    Dec. 28, 2001
    Location
    over yonder
    Posts
    2,931

    Default

    I don't know your situation, but keep in mind, adult amateurs can not accept sponsorships.
    Auventera Two:Some women would eat their own offspring if they had some dipping sauce.



  6. #6
    Join Date
    Feb. 1, 2001
    Location
    Finally...back in civilization, more or less
    Posts
    11,480

    Default

    Sponsorship is a business arrangement, not charity.

    In order to attract sponsors, you must be able to offer them something that is of value to THEIR BUSINESS.

    Generally that means that the sponsored rider's endorsement of the company's product enables them to sell more, or sell to a different audience, etc.

    If you can demonstrate that there is a return on investment to be had by sponsoring a rider, it is possible to obtain a sponsor... assuming that return on investment is higher than the return offered by other ways they might spend that money (say, on advertising, marketing, promotional events, etc.)

    Frankly the endorsement of someone without a substantial record or a barn full of clients is probably of very limited value to most businesses.
    **********
    We move pretty fast for some rabid garden snails.
    -PaulaEdwina



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