Ideas to get more clients in my business?
I'm just curious to see if other COTHers have any out of the box ideas here...
I am a hair stylist. I work in a smaller salon in the middle of town, surrounded by a bajillion other salons. Because of our size, we do not have the resources to advertise like the big salons in town (hosting events, radio/tv ads, hiring a PR person, etc). We do what we can, we market online like crazy, obviously this business is a lot of word of mouth, so we are always going around handing out business cards, doing coupons for new clients, meeting new people, etc. The economy is still rough though, and unless you are sitting high on the hog, getting your hair done is not high on people's list of priorities.
What are some ideas, coming from the client's perspective (or any other hair dressers out there!) that would get your attention, set us apart from other salons, and get you to try us out?