The USEFNetwork.com presented by SmartPak experienced record traffic levels for the month of October, highlighted by wall-to-wall coverage of the Pennsylvania National Horse Show and the USHJA Zone II Hunter Finals from Harrisburg, PA, October 11 through 21. Throughout October, USEFNetwork.com also presented live coverage of the Grand National & World Championship Morgan Horse Show, Paso Fino Grand National Championship Show, Southern Saddlebred Fall Finale Show & Sale, Capital Challenge Horse Show, Washington International Horse Show, U.S. National Arabian & Half-Arabian Championship, and Del Mar Fall Equestrian Festival. Combined, the eight live events on the USEFNetwork.com drove a record performance of nearly one million pageviews, more than 500,000 video plays, and 118,000 hours of live content viewed by the public, with the Pennsylvania National show netting the most plays on the network for a single competition.
USEFNetwork.com’s Pennsylvania National live stream and video-on-demand content on YouTube earned more than 275,000 total video plays and more than 467,000 views for the duration of the show. The Kentucky State Fair World’s Championship Horse Show in August of this year previously held the network’s video-play record.
On the fourth day of competition, Meg O’Mara added the Pessoa/US Hunter Seat Equitation Medal Finals presented by Randolph College title to her extensive list of achievements. USEFNetwork.com’s video-on-demand coverage of O’Mara’s performance trended on YouTube and gained more than 5,000 views. Click here to view O’Mara’s round. Click here to visit USEFNetwork.com.