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January 30, 2010

AETA Kicks off

The AETA staff are busy! I was able to get them to stop for a quick picture. From left: AETA President elect Anthony Coppola (owner of The Tackeria, Inc. in Wellington, Fla.); past AETA president Frances Bowers (from Saddlers Row in Palatine, Ill.); AETA executive director Lua Oas Southard and Judi Berninger.

At 9 a.m. this morning the doors opened and hundreds of buyers from tack shops around the country flooded in for this year’s AETA International Trade Show in King of Prussia, Pa.

It took us 10 hours to drive here yesterday from Vermont. We got just a teeny little bit lost. (Michelle and Sven’s Corgis were a little disappointed that their humans botched the directions.)

We’re in booth 963, with Sven and Michelle Osgood from One KnotTM Hairnet. (If you’re at the show, please stop by and say hello!)

It’s my first time here. I feel like I got a backstage pass to the candy shop. Every horse-related brand you’ve ever loved is here—from Charles Own and Ariat to Breyer and Baker’s.

I’ll post updates throughout the day.

Elizabeth Howell grew up riding on the hunter/jumper circuit in Massachusetts. Now she is a horse show mom. She holds a day job at The Emily Post Institute and slings horse manure on the weekends.  Her web site is